Lompoc Taco Trail Campaign

At Searle Creative Group we loooooove tacos so the Lompoc Taco Trail was the perfect concept for us to create and strategize. Part of our marketing strategy involves hands-on social interactions with business owners and customers to ensure we capture the true magic. Of course we had to eat ALL the tacos and we have to say the tacos were magical for sure!

From the logo design to the downloadable Taco Trail Map our visual design skills helped brand the campaign from start to finish. Our team specializes in video and photography and went to four on-site locations to collect digital and printable assets for the campaign. After careful curation and processing the assets were used for everything from video promotion, social media posts, email campaigns, the website landing page, giveaways and more.