Tourism & Destinations

Spotlight Projects

Destination marketing goes beyond picture-perfect moments to tell stories that turn inspiration into bookings. We help travel and tourism brands overcome challenges like seasonal fluctuations and diverse audiences to spark demand year-round, deepen guest connections, and turn interest into unforgettable experiences.

Lompoc tourism booth at an indoor event showcasing local attractions and branding.

Lompoc Tradeshow Booth for LA Travel & Adventure Show

The Explore Lompoc booth features a bright, inviting design that blends clean modern structure with vibrant destination imagery. Large, backlit-style…

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Bold floral event flyer for Easter weekend at Ventura Botanical Gardens on smartphone and paper.

Ventura Botanical Gardens Flower Show Campaign

Searle Creative partnered with Ventura Botanical Gardens to launch their brand-new event, The Flower Show at VBG. A hand-illustrated botanical…

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Extraordinary Stories by Explore Lompoc

Extraordinary Stories is a video series that shines a spotlight on the people and businesses that make Lompoc unique. Each…

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Lynnwood Light Rail Videography

To celebrate the arrival of Sound Transit’s Link Light Rail in Snohomish County, Explore Lynnwood launched a video campaign highlighting…

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Lynnwood Destination and Dining Maps

These coordinated visitor print pieces—featuring custom illustrated maps, icons, and engaging layouts—bring Lynnwood’s story to life through design. Together, the…

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VBG Garden Map Design

Ventura Botanical Gardens Wayfinding and Signage

This custom illustrated wayfinding map for the Ventura Botanical Gardens was designed to make exploration effortless and enjoyable, whether visitors…

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Visit Simi Destination Brochure

Even in today’s digital age, travel brochures remain essential tools for travelers seeking authentic and curated experiences. Simi Valley’s brochures,…

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Explore Lynnwood Website Design Shown on Laptop

Explore Lynnwood Website

Lynnwood Washington, just north of Seattle is the ideal gateway to everything the North Puget Sound has to offer. A…

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Explore Lompoc VIP Giveaways

Blastoff! These striking, custom illustrated promotional merch designs highlight many of the brand pillars for Lompoc tourism including rocket launches,…

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SEO-friendly filename: searle-creative-group-family-park-playtime.jpg.

Menifee Tourism Photo & Video

Explore Menifee is an initiative by the City of Menifee that aims to demonstrate the city’s unique appeal as a…

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Two people with skateboards stand in front of a wall displaying numerous skateboard decks. The person on the left wears a pink helmet, while the one on the right wears a black helmet, capturing the perfect moment for photo and video enthusiasts.

Simi Valley Tourism Video & Photography

Located minutes from Los Angeles, Simi Valley is a great location for hiking, biking and other outdoor pursuits. The city…

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Landsat 9 Launch and GeoTour Swag on Brick Wall

Landsat 9 Launch and GeoTour Campaign

Explore Lompoc was proud to host thousands who gathered to catch a glimpse of the launch of Landsat 9 from…

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