Ventura Botanical Gardens Flower Show Campaign

Searle Creative partnered with Ventura Botanical Gardens to launch their brand-new event, The Flower Show at VBG. A hand-illustrated botanical logo feauring a pincushion protea flower (always a hit at the gardens!) was designed, followed by a cohesive multi-channel campaign that spanned print, digital, and environmental pieces.

Our team created newspaper ads, large-format graphics—including downtown big-belly trash can wraps and A-frame signage—along with a full suite of digital assets such as a custom landing page, social media graphics, and email promotions. The result was an eye-catching, regional campaign that introduced The Flower Show as VBG’s newest signature spring event and attracted audiences through consistent, vibrant, and beautifully branded visuals.