Mountains to Beach Social Graphics

Starting in downtown Ojai and finishing on the beach in Ventura, the Mountains2Beach Marathon is a lightning-fast Boston Marathon Qualifier beloved by Southern California runners. The event also includes a 1k Kids’ Fun Run, 5k, half marathon, and brand new in 2024, a 10k introduced a few months before race day! Coming back strong after the pandemic years required an energetic visual identity to match the event’s momentum and inspire participants.

Key deliverables included designing the 2024 artwork theme, refreshing the e-newsletter, updating sponsorship kits, and delivering post-race photo and video content. The social media campaign featured the refreshed dynamic graphics and videos highlighting the scenic courses and race-day excitement. The cohesive visuals and engaging content energized the brand, driving enthusiasm for this iconic Southern California race series.