Burtec Mascot Illustration Refresh

Burt, Burrtec’s beloved mascot, received a bold refresh—evolving a dated character into a bright, expressive brand ambassador built for modern audiences. Updated form, color, and personality preserve the company’s approachable spirit while creating a flexible asset for print, digital, social, and promotional use. With expanded poses and expressions, Burt drives instant recognition and engagement, bringing energy and consistency to every touchpoint while reinforcing Burrtec’s friendly, community-first identity.